Author name: Folagbade Daniel

5 Tools Every Nigerian Business Owner Should Be Using in 2025.

As a Nigerian entrepreneur navigating the hustle of 2025, one thing is clear—your tools determine your growth. Whether you’re running a side hustle from your living room or scaling a full-blown enterprise, the right tech can save you time, reduce stress, and multiply your income. Here are 5 essential tools every Nigerian business owner needs […]

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How to Test Your First Facebook or Google Ad in Nigeria with ₦5,000 (Without Wasting It)

So, you want to promote your business but you’re not ready to spend big money on ads. You’ve heard about Facebook and Google ads — and you’re thinking: “Can ₦5,000 really do anything for me?” Yes, it can — but not in the way most people think.This guide will show you how to use ₦5,000

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Facebook or Google Ads? What Every Nigerian Small Business Owner Must Know First.

If you sell anything online in Nigeria — clothes, perfumes, food, shoes, services — you’ve probably heard of Facebook Ads or Google Ads. But which one is better for your business? If you’ve ever felt confused about how ads work or which one to choose, this blog is for you. In Simple Words: What Are

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Pearmonie affiliate program

They Subscribe. You Earn: How to Make ₦7,000 Per Referral with Pearmonie Premium.

Imagine earning real money just by sharing a tool you already love.With Pearmonie’s new referral program, that’s exactly what’s possible. Starting now, every time someone you refer subscribes to Pearmonie Premium, you earn ₦7,000 — with no limits to how many people you can refer. Whether it’s 5 people or 500, this is your chance

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How to Start a Small Business in Nigeria: Step-by-Step Guide for 2025.

SEO-Optimized Blog ArticleTitle: How to Start a Small Business in Nigeria: Step-by-Step Guide for 2025 Starting a small business in Nigeria has never been more relevant than in 2025. With a youthful population, a growing digital economy, and increasing government interest in supporting local enterprises, the opportunity for success is real. But how do you

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5 High-Impact Metrics Every Retailer Should Track (Using PearMonie Dashboard)

In the fast-moving world of retail, especially in Nigeria’s competitive markets, staying ahead isn’t just about working hard — it’s about working smart. Whether you run a fashion boutique, a mini-mart, or a mobile phone accessory stall, your ability to track the right business metrics can make or break your hustle. That’s where the PearMonie

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How to Use PearMonie as a Freelancer: Invoicing Made Easy

In the fast-growing world of freelancing across Africa, getting paid professionally and on time is a major concern. Whether you’re a graphic designer, content writer, digital strategist, coach, or virtual assistant, clients expect professionalism—and that includes clean, timely invoicing. That’s where PearMonie comes in. As a mobile-first business management tool made for African entrepreneurs, PearMonie

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Top 5 Fintech Trends Nigerian SMEs Should Leverage in 2025

As we enter the second half of 2025, Nigerian SMEs are navigating a dynamic economy marked by digital innovation, inflation pressures, and evolving customer expectations. The good news? Fintech is making it easier to survive—and thrive. This article dives into five fintech trends shaping the SME sector from July through December 2025 and shows how

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The Top Business Mistakes First-Time Nigerian Entrepreneurs Make (and How to Avoid Them)

Starting a business in Nigeria is no small feat. From dealing with power supply issues to navigating a fluctuating economy and unpredictable regulations, Nigerian entrepreneurs are resilient and ambitious. But many first-time business owners fall into avoidable traps that can hinder growth, reduce profits, or worse—shut the business down. Whether you’re just launching your startup

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